The weekly curated resources list for
Product professionals
The weekly curated resources list for
Product professionals
Receive a hand picked list of the best reads on building products that matter every week. Curated by Anders Toxboe. Published every Tuesday.
Apr 12, 2023
It’s all too easy for product teams to prioritize more experiments and interviews in search of the one “correct” insight that will unlock their product discovery. Product teams need to consider the context of their insights.
The good news is we can change direction. The key to achieving this lies in outcome-based leadership a transformative approach that puts the customer at the heart of everything you do, while fostering a culture of autonomy and purpose within your teams.
Why focusing on qualitative research early in your new product role can fast-track your understanding of your customers, product, and their pain points, ultimately validating your current strategy and making you more effective sooner:
A Product Vision tells the story and paints the picture of an ideal product experience which solves for the sweet spot between user and business impact. This article provides a process and storytelling framework to bring a vision to life.
How do you come up with fresh, transformative ideas?
Receive a hand picked list of the best reads on building products that matter every week. Curated by Anders Toxboe. Published every Tuesday.