Receive a hand picked list of the best reads on building products that matter every week. Curated by Anders Toxboe. Published every Tuesday.
The best resources on Business models.
Marketing strategies for the pre-launch phase.
Innovation metrics substantially differ from the established metrics that focus on execution
Your business model is just as important as your product
Canvases often only explain the business model of companies AFTER they were successful. How do you capture the learning that got them there?
Focus on Important, Tangible, Unsatisfied, and Lucrative jobs.
Don't have the right tool? Make your own.
From varying attribution models to offsetting overall costs, these 27 marketers share how to determine whether a content marketing strategy is paying off.
If youre starting a business, you must know why youre doing it.
Its a huge challenge for innovation teams to establish and implement innovation metrics in their organization. Why? Because they substantially differ from the established metrics that focus on execution.
Growth teams only magnify and accelerate your businessthey cannot create product/market fit for you.
Theres never been a better time to act on your big idea. This manifesto will show you how.
The mental tendency to replace strategy with metrics can destroy company value.
Fire up your best creative thinking modes, triggering the creation of new startup ideas.
Receive a hand picked list of the best reads on building products that matter every week. Curated by Anders Toxboe. Published every Tuesday.